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In the first place,

gigolo

is slang. In the second place (with no desire to appear patronizing, but one’s French conversation class does not include the argot), it is French slang. In the third place, the gig is pronounced zhig, and the whole is not a respectable word. Finally, it is a term of utter contempt.

A gigolo, generally speaking, is a man who lives off women’s money. In the mad year 1922 A. W., a gigolo, definitely speaking, designated one of those incredible and pathetic male creatures, born of the war, who, for ten francs or more or even less, would dance with any woman wishing to dance on the crowded floors of public tea rooms, dinner or supper rooms in the cafes, hotels, and restaurants of France. Lean, sallow, handsome, expert, and unwholesome, one saw them everywhere, their slim waists and sleek heads in juxtaposition to plump, respectable American matrons and slender, respectable American flappers. For that matter, feminine respectability of almost every nationality (except the French) yielded itself to the skilful guidance of the genus gigolo in the tango or fox-trot. Naturally, no decent French girl would have been allowed for a single moment to dance with a gigolo. But America, touring Europe like mad after years of enforced absence, outnumbered all other nations atravel ten to one.

By no feat of fancy could one imagine Gideon Gory, of the Winnebago, Wisconsin, Gorys, employed daily and nightly as a gigolo in the gilt and marble restaurants that try to outsparkle the Mediterranean along the Promenade des Anglais in Nice. Gideon Gory, of Winnebago, Wisconsin! Why any one knows that the Gorys were to Winnebago what the Romanoffs were to Russia–royal, remote, omnipotent. Yet the Romanoffs went in the cataclysm, and so, too, did the Gorys. To appreciate the depths to which the boy Gideon had fallen one must have known the Gorys in their glory. It happened something like this:

The Gorys lived for years in the great, ugly, sprawling, luxurious old frame house on Cass Street. It was high up on the bluff overlooking the Fox River and, incidentally, the huge pulp and paper mills across the river in which the Gory money had been made. The Gorys were so rich and influential (for Winnebago, Wisconsin) that they didn’t bother to tear down the old frame house and build a stone one, or to cover its faded front with cosmetics of stucco. In most things the Gorys led where Winnebago could not follow. They disdained to follow where Winnebago led. The Gorys had an automobile when those vehicles were entered from the rear and when Winnebago roads were a wallow of mud in the spring and fall and a snow-lined trench in the winter. The family was of the town, and yet apart from it. The Gorys knew about golf, and played it in far foreign playgrounds when the rest of us thought of it, if we thought of it at all, as something vaguely Scotch, like haggis. They had oriental rugs and hardwood floors when the town still stepped on carpets; and by the time the rest of the town had caught up on rugs the Gorys had gone back to carpets, neutral tinted. They had fireplaces in bedrooms, and used them, like characters in an English novel. Old Madame Gory had a slim patent leather foot, with a buckle, and carried a sunshade when she visited the flowers in the garden. Old Gideon was rumoured to have wine with his dinner. Gideon Junior (father of Giddy) smoked cigarettes with his monogram on them. Shroeder’s grocery ordered endive for them, all blanched and delicate in a wicker basket from France or Belgium, when we had just become accustomed to head-lettuce.

Every prosperous small American town has its Gory family. Every small town newspaper relishes the savoury tid-bits that fall from the rich table of the family life. Thus you saw that Mr. and Mrs. Gideon Gory, Jr., have returned from California where Mr. Gory had gone for the polo. Mr. and Mrs. Gideon Gory, Jr., announce the birth, in New York, of a son, Gideon III (our, in a manner of speaking, hero). Mr. and Mrs. Gideon Gory, Jr., and son Gideon III, left to-day for England and the continent. It is understood that Gideon III will be placed at school in England. Mr. and Mrs. Gideon Gory, accompanied by Madame Gory, have gone to Chicago for a week of the grand opera.