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“Eating and wantonness and love’s delights
Are all I value,”

with

“Learning and those grand things the Muses teach one
Are all I value.”

Such self-praise is good and useful and teaches people to admire and love what is valuable and expedient instead of what is vain and superfluous. Let so much suffice on the question proposed.

Sec. XVIII. It remains to me now to point out, what our subject next demands and calls for, how everyone may avoid unseasonable self-praise. For there is a wonderful incentive to talking about oneself in self-love, which is frequently strongly implanted in those who seem to have only moderate aspirations for fame. For as it is one of the rules to preserve good health to avoid altogether places where sickness is, or to exercise the greatest precaution if one must go there, so talking about oneself has its slippery times and places that draw it on on any pretext. For first, when others are praised, as I said before, ambition makes people talk about themselves, and a certain desire and impulse for fame which is hard to check bites and tickles that ambition, especially if the other person is praised for the same things or less important things than the hearer thinks he is a proficient in. For as hungry people have their appetite more inflamed and sharpened by seeing others eat, so the praise of one’s neighbours makes those who eagerly desire fame to blaze out into jealousy.

Sec. XIX. In the second place the narration of things done successfully and to people’s mind entices many unawares to boasting and bragging in their joy; for falling into conversation about their victories, or success in state affairs, or their words or deeds commended by great men, they cannot keep themselves within bounds. With this kind of self-laudation you may see that soldiers and sailors are most taken. To be in this state of mind also frequently happens to those who have returned from important posts and responsible duties, for in their mention of illustrious men and men of royal rank they insert the encomiums they have passed on themselves, and do not so much think they are praising themselves as merely repeating the praises of others about themselves. Others think their hearers do not detect them at all of self-praise, when they recount the greeting and welcome and kindness they have received from kings and emperors, but only imagine them to be enumerating the courtesy and kindliness of those great personages. So we must be very much on our guard in praising others to free ourselves from all suspicion of self-love and self-recommendation, and not to seem to be really praising ourselves “under pretext of Patroclus.”[801]

Sec. XX. Moreover that kind of conversation that mainly consists of censuring and running down others is dangerous as giving opportunity for self-laudation to those who pine for fame. A fault into which old men especially fall, when they are led to scold others and censure their bad ways and faulty actions, and so extol themselves as being remarkably the opposite. In old men we must allow all this, especially if to age they add reputation and merit, for such fault-finding is not without use, and inspires those who are rebuked with both emulation and love of honour.[802] But all other persons must especially avoid and fear that roundabout kind of self-praise. For since generally speaking censuring one’s neighbours is disagreeable and barely tolerable and requires great wariness, he that mixes up his own praise with blame of another, and hunts for fame by defaming another, is altogether tiresome and inspires disgust, for he seems to wish to get credit through trying to prove others unworthy of credit.

Sec. XXI. Furthermore, as those that are naturally prone and inclined to laughter must be especially on their guard against tickling and touching, such as excites that propensity by contact with the smoothest parts of the body, so those that have a great passion for reputation ought to be especially advised to abstain from praising themselves when they are praised by others. For a person ought to blush when praised, and not to be past blushing from impudence, and ought to check those who extol him too highly, and not to rebuke them for praising him too little; though very many people do so, themselves prompting and reminding their praisers of others of their own acts and virtues, till by their own praise they spoil the effect of the praise that others give them. For some tickle and puff themselves up by self-praise, while others, malignantly holding out the small bait of eulogy, provoke others to talk about themselves, while others again ask questions and put inquiries, as was done to the soldier in Menander, merely to poke fun at him;