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Authors And Publishers
by
And here comes in the question of the agent. Publishers may rave as they will, but authors have every right to employ agents to save them from the unpleasant task of chaffering and of speaking highly of themselves. And it is the author who pays the agent, not the publishers, their whinings notwithstanding. The agent may indeed squeeze out larger sums than publishers like to disgorge, but how can he obtain more than the market-value? Political economy is dead against the possibility. He cannot, in fact, obtain more than the author may and frequently does obtain for himself. If a competing publisher offers a larger sum than will pay him in coin, at any rate he will not offer more than will pay him in reputation, or in the extension of his clientele on the lines indicated above. It is still only the market-value. If the reputation honourably built up by the labours of years comes to have a monetary value outside the monetary value of the particular book–a sort of goodwill value, in fact,–why should the author or his agent be abused for obtaining it? Will not the publisher in his turn grind down the unknown man to the lowest possible penny? The prostration of the publisher before the celebrity is only equalled by his insolence toward the obscure. Is there any author who has not suffered in his beginnings from the greed of publishers? Far from making money at the start, how many authors have got a hearing without having had to pay for it out of their own pockets? “The wrongs of publishers” is a good red-herring to draw across the track, a smart counter-cry. But publishers have still the game in their hands all along the line. Not a few still keep their accounts secret, still recklessly supply themselves with that opportunity which, the proverb says, makes even honest men thieves. As for America–what goes on across that week of ocean who dares conjecture? And now, what with rumors of wars and free silver–ah me!
In forming a Masters’ Union, the publishers have at last abandoned the pretence of being swayed by any but pecuniary considerations in the exercise of their high function. There is something refreshing in this clearing of the air, in this abandonment of the Joseph Surface manner. And yet, I confess, my heart shelters a regret for the old style of publisher, as for the old style of author. Something of picturesque clings even to Jacob Tonson, with “his two left legs.” The publisher as the patron of genius, the nurser of young talent, the re-inspirer of old, the scholar and gentleman, at once the friend and the banker of his authors, makes a pleasing figure. It was perhaps more ideal than real, for even of Murray we read in “Lord Beaconsfield’s Letters “: “Washington Irving demanded a large price. Murray murmured. Irving talked of posterity and the badness of the public taste, and Murray said that authors who wrote for posterity must publish on their own account.” Still, if the publisher would live up to this ideal, his would remain an honorable profession, instead of sinking to a trade. He would rank with the rare theatrical manager to whom art is dearer than profit–if such a one still survives. But the trail of business is over the age: the theatrical manager is a shameless tradesman, and more and more the publisher will become the mere distributer, if indeed he be not eliminated by a mechanical organisation. The popular author needs only a central store to supply the trade with his printed writings, the cost of production of which is covered by the first day’s sales. This is, of course, to ignore the publisher in his aspect of initiator of series, art books and encyclopaedias. But to originate is to depart from publishing proper and to become entitled to the profits of the inventor; nay, almost to step over into the province of authorship and the dignity thereof.